Leadership Team

PFI163 Simon Woodhams 0047 Retouched webHR
Chief Executive Officer

Simon was appointed as Chief Executive Officer of PFI in January 2019.

Prior to this, Simon was General Manager of PFI from mid-2013, and prior to that, General Manager of Direct Property Fund (DPF) before PFI's merger with (DPF) in 2013, having joined McDougall Reidy & Co Limited as Development Manager in 2005.

He is a graduate of Canterbury University where he completed his Bachelor of Commerce majoring in Accounting and Marketing.

P: 09  303 9652

M: 021 749 770

 

PFI163 Craig Peirce 0050 Retouched webHR
Chief Finance and Operating Officer

Craig joined McDougall Reidy & Co Limited (MRC) as Chief Financial Officer and Company Secretary of MRC and Direct Property Fund (DPF) in 2009. Craig was appointed Chief Financial Officer and Company Secretary of PFI in 2012, and when PFI merged with DPF in 2013, was appointed Chief Financial Officer and Company Secretary of the merged entity. In January 2019, Craig was appointed as Chief Finance and Operating Officer.

Craig has nearly two decades of property industry experience, having previously spent six years in London working in property funds management at LaSalle Investment Management and General Electric Real Estate. Craig is a graduate of Auckland University and is a Chartered Accountant, having trained as an auditor at PwC.

P: 09 303 9651

M: 021 248 6301

PFI 2017 Ewan Cameron 1863
Portfolio Manager

Ewan joined PFI as Asset/Development Manager in 2015 and was promoted to Portfolio Manager in 2020. 

Prior to joining, Ewan spent 13 years working in various roles in property, asset and fund management in the United Kingdom, the last nine in Edinburgh where he worked managing and acquiring a diverse range of property for a large property trust. Ewan has a valuation background and is a graduate of both Lincoln and Cambridge University. Ewan is responsible for leading the team that manages PFI's property portfolio.

P: 09 303 9451

M: 021 287 7990 

PFI150 NATHAN WILLIAMS 3 2020 0120 cropped 2
Financial Controller

Nathan joined PFI as Financial Controller in 2018.

Originally from the United Kingdom, Nathan spent the last nine years in the banking sector in progressively senior roles before choosing to enter the property industry. Nathan is a graduate of King’s College London, having gained a Master’s Degree in Mathematics, and is a CIMA-qualified Chartered Accountant.

Nathan leads PFI’s management, Board and external reporting as well as acting as lead for IT and treasury projects.

P: 09 303 9457

M: 027 528 5239 

Property Team

PFI 2017 Jodie Warman 1892
Asset Manager

Jodie joined PFI as Property Manager in 2012 and was promoted to Asset Manager in 2020.

Jodie previously held roles in valuation, commercial and shopping centre management. She is a graduate of Auckland University where she completed a Property Degree and Diploma of Business (Finance). Jodie is responsible for the asset management of a portfolio of PFI's properties.

P: 09 303 9659

M: 021 932 424

 

PFI163 Rodrigo Herring 0028 retouched web3
Asset Manager

Rodrigo joined PFI as Asset Manager in 2020.

Rodrigo holds a property degree from Lincoln University and has over 12 years of experience, with the last five years specialising in the management of syndicated properties across New Zealand. Prior to that, Rodrigo was involved in the management of a nationwide government property portfolio and worked in commercial management within the aerospace industry in Germany.

Rodrigo is responsible for the asset management of a portfolio of PFI’s properties.

P:  09 303 9656

M: 021 466 051

AO 12 12 2019 Luke 098 WEB1
Property Manager

Luke joined PFI as Property Manager in 2019.

Since graduating Auckland University in 2013, Luke has held a variety of roles in, commercial, industrial, retail and residential property management.

Luke is responsible for property management at PFI.

P: 09 303 9653

M: 0274 567 879

 

Finance Team

PFI163 PFI163 Pamela Chong 0104 Retouched web
Finance Manager

Pamela joined PFI as Finance Manager in 2020.

Pamela has completed a Bachelor of Commerce degree from the University of Auckland and is a Chartered Accountant. Prior to joining PFI, she has held roles in various industries including the private equity industry in London and shopping centres portfolio in New Zealand. 

Pamela works closely with the Property team and other members of the Finance team of PFI.

P: 09 303 9453

PFI 2108 Nick E1A7237 web
Financial Planning & Analysis Manager

Nick joined PFI in 2018 as a Senior Analyst and was promoted to Financial Planning & Analysis Manager in 2020.

Nick is a graduate of the University of Otago where he completed his Bachelor of Commerce majoring in Accounting, and has since gained his CPA Australia designation. Prior to joining PFI, Nick spent four years at ASB Bank in various planning, forecasting and analysis roles.

Nick works with both the Finance and Property teams on a wide variety of analytical tasks, including budgeting / forecasting and valuations, as well as assisting with the execution of projects and transactions.

P: 09 303 9658 

PFI 2017 Nirali Shah 036
Financial Accountant

Nirali joined PFI as Assistant Accountant in 2016.

Nirali has completed a Bachelor of Commerce and Property conjoint degree from the University of Auckland and is a Chartered Accountant. She has previously held roles in the property industry. Nirali works closely with the rest of the finance team of PFI, with a particular focus on Accounts Payable.

P: 09 303 9452 

AO 12 12 2019 Daveena 054 WEB1
Assistant Accountant

Daveena joined PFI as Assistant Accountant in October 2019

Daveena is a Chartered Accountant- ACCA and graduated in Business Management. Originally from Mauritius, she previously held roles in Banking, Insurance and Marketing sectors. Daveena works closely with the Finance Team focusing on the accounts payable area.

P: 09 303 9455 

PFI 2017 Kamleshni Naidu 032
Financial Accountant

Kam joined PFI in 2013.

Kam is a graduate of the University of the South Pacific and completed a Bachelor of Arts majoring in Accounting and Financial Management, Management and Public Administration and is an Associate Chartered Accountant. Kam works closely with the rest of the PFI finance and property teams, with a particular focus on the accounting for PFI's tenants and properties.

P: 09 303 9650 

Operations Team

PFI163 PFI163 Sarah Beale 0086 Retouched webHR
Sustainability, Risk and Compliance Manager

Sarah joined PFI in 2020.

She previously held a variety of roles across property finance, risk, compliance and governance in the banking sector. She is a graduate of the University of Waikato where she completed her Bachelor of Management Studies with Honours.

Sarah works with all parts of the company on a variety of matters including risk management, compliance, company secretarial, and PFI’s Environmental, Social and Governance (ESG) framework.

P: 09 303 9654 

AO 12 12 2019 Cassandra 029 WEB1
Office Manager

Cassandra (Cass) joined PFI as Office Manager in 2019.

With over 12 years’ experience in administration and office management, Cass has worked in a variety of industries in NZ, Australia and the UK. Cass provides EA support for the leadership team and general support to the wider office. 

Cass is currently on maternity leave until September 2021. In her absence please contact Deanne Meredith.

P: 09 303 9450